Buy opportunity by saving for college.

Saving for college is buying opportunity. Think of it as a way to open doors for yourself to earn more, do more work that aligns with what you love, and increase your economic mobility.

Saving for college is an investment in you.

A study from the Federal Reserve Bank of New York found that investing in a college education delivers a median annual return of roughly 12.5%—far exceeding the long-term performance of investments in stock indexes like the S&P 500 (~7%).

College graduates also earn about 70% more per year—around $32,000—than those without a degree. That means saving for your own education isn’t just smart—it’s one of the most lucrative investments you can make.

What the data shows.

According to employment data, regardless of where you live, the more education you have, the less likely you are to experience unemployment, and median earnings are higher.

Stretch your dollar by saving in a tax-advantaged account.

You can store your college in a variety of locations—but they are not all the same.

No matter what kind of bank you go with, you want to make sure your account is insured by the FDIC or the NUCA for credit unions. Why?

Start a Cal 529 account.

California offers an account specifically for saving for college. It functions like a retirement account, and offers a way to maximize your investment by reducing the taxes you pay.

Saving for your child’s education is helping them succeed.

Studies have shown that children with college savings of just $500 are three times more likely to enroll in higher education and four times more likely to graduate.

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Emergency Savings

Buying peace of mind

“I may need to access this money soon”

  • Easily Accessible
  • Keeps up with Inflation but does not grow
  • May have fees if you don’t keep a specific balance
Saving for Emergencies

Retirement Savings

Buying time later

“I will need to access this money when it is time for me to retire”

  • Typically not accessible Quickly
  • Accumulates Interest and Grows Quickly
Saving for Retirement
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